multi-platform corporate identity
Brightside
Cognitive training program
intro
Brightside is a fictitious cognitive training program created to unlock the right brain’s creative potential. This semester long project was developed in four stages: defining the brand strategy, developing the assets, creating brand applications and lastly compiling the brand style guide. The following case study delivers a review of each stage.
TECH
Photoshop, Illustrator, InDesign, XD
AWARD
2020 Pele Gold